Can I view Instagram Insights from a desktop?

Yes, and no. 😉
As you most probably know, you have access to your Instagram Insights lone from your fluid app, and once you switch your visibility to a Business Profile .
however, there is now a way to see your Instagram data from a desktop device – via Facebook ’ s Creator Studio. alternatively, there are besides external tools that can aggregate and present your Instagram datum .

Instagram Insights – what are they?

Instagram Insights, if you ’ re not familiar with this terminus, are basically data and metrics informing about how your Instagram profile is performing .
As we can read on the official Instagram web site :

You can use Instagram insights to learn more about overall trends across your followers and your content’s performance with your audience. (…) Insights are free and available only for business or creator accounts. 

You can view insights from your profile in the Instagram App. 

As you can see, accessing Instagram Insights is possible lone from the mobile app .
however, there are now ways to see all those data from a background device. even though actually, you ’ ll no retentive be accessing Instagram Insights, you ’ ll be able to see the demand same datum ( or in some cases even some more data ) .

How to access Instagram Insights from a desktop device

In orderliness to have the possibility to see data about your Instagram performance from a background device, you first need to connect your Instagram Business Profile ( or Creator Profile ) to a Facebook Page .
once you do this, barely go to the Creator Studio, choose Instagram at the top of the page and then Insights tab from the menu on the left .
If you’re wondering what Creator Studio is, it’s a native platform within Facebook, from which you can publish content, manage it and analyze its performance.
instagram insights in creator studio You ’ ll see all the same datum that you see on the mobile app. The alone difference is that the data will be presented in a slightly different view. You can besides select a time period for which you want to see your insights, e.g. this calendar month, final 28 days, latissimus dorsi 7 days etc.

here ’ s an example :
instagram insights on desktop even though the background version may make it easier and more commodious to view and analyze your data, for many marketers and professionals, it ’ s hush not a perfect way of understanding their performance .
The latest Meta merchandise, called Business Suite, besides makes it possible to analyze your Instagram datum from a desktop device. however, it ’ s not available yet to all Facebook users, so you have to wait for your turn. Another drawback is that, as it ’ s a new platform, it may contain some bugs and not all the features may be already accessible .

Analyzing Instagram data on a desktop in a more convenient way

We wholly understand if you prefer to analyze your Instagram metrics on a desktop rather than on a limited mobile screen door. It ’ s completely apprehensible besides if you feel that what Instagram Insights has to offer is not adequate for you .
apart from using Creator Studio, you can besides take advantage of external sociable media analytic apps that are available on the market. One of them, which you may or may not have hear of, is Sotrender .
Sotrender helps to analyze Instagram operation in a longer meter period, understand audience interests and behaviors better, but besides generate comprehensive reports .
analyze instagram insights on a desktop Another samara remainder, and advantage of using Sotrender, is that within one tool you get both insights about your organic, and paid, performance, intend besides about your ads. In Instagram Insights on your mobile device, you will see some metrics about your ads performance, however, they are shuffle with organic results. You ’ ll decidedly lack some crucial data about your ads specifically .
analyze instagram ads on desktop In Sotrender you will see batch of ads-related metrics like scope, impressions, CPM, CPC, audience share, opinion, and many more .
Start analyzing your Instagram performance
Sotrender offers a 14-day free trial so you can easily test it anytime to see if it fits your needs and offers the datum that you are actually looking for.

Instagram Insights, Facebook platforms, or an external app?

There is no commodity answer whether you should use complimentary Instagram Insights on your mobile device, Creator Studio on your background or an external app. Using all of these platforms will provide you with a batch of valuable metrics. however one should be aware of some limitations that these platforms have. It ’ s your decisiveness which one you ’ vitamin d move for. 🙂
normally, once becoming more professional, the want of having more in-depth data is besides increasing. It ’ s natural to start with Instagram Insights – and for a founder that would be a lot of information to process already ! however, as time passes by, we ’ rhenium pretty sure that your needs will evolve, and finally, you will go for some give solutions. 🙂

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